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Braden Pollock
Founder
Braden Pollock is a co-founder and Managing Member of Legal Brand Marketing, LLC, a company dedicated to providing marketing support and coaching to attorneys around the United States. Drawing upon his educational background in business administration and marketing from California State University, Northridge. Mr. Pollock partnered with attorney Darren Kavinoky to create 1800DUILAWS.com. 1800DUILAWS.com is unquestionably the largest website on the Internet relating to DUI defense, and which captures the attention of over 14,000 unique visitors per day. Legal Brand Marketing, LLC hosts a bi-annual seminar for attorneys that spans three full days, and which focuses on legal and ethical issues confronting lawyers who practice DUI defense and criminal defense. Mr. Pollock is a sought-after speaker, coach, and trainer for criminal defense lawyers throughout the country. Mr. Pollock has an extensive background in publishing, advertising, and marketing. He has worked in this field since 1989, and has published magazines such as The Immigration Times, The DUI Report and The Arrest Report, all of which are successful publications with significant readership. Why is legal marketing important to law firms? “Lawyers are trained to be lawyers; we are trained to being marketers. We have extensive experience with the latest online marketing techniques coupled with off-line strategies sure to drive business to our clients. We are constantly developing new and innovative ways to help our clients increase their bottom line.” |
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Steve Rogers
Operations Manager
Steve Rogers started off his career as a unit manager for several corporate restaurant chains. After over 10 years in a challenging career, he chose to go into the private business sector. Moving into this end of the business world, he started with U.S. Immigration Affiliates and was brought in as the General Manager. As such, he was responsible for assisting in growing the business in all different directions. He was tasked with organizing and running the day to day operations of this International Company. His next step was with Taub & Associates/Taub’s Temps, an executive search firm and temporary agency, where he began as the Operations Manager/COO. In the first year, he grew the business by 35%. He also assisted in the growth of the company through marketing new and exciting ideas for Taub. Today he is working with Legal Brand Marketing where he is the Director of Operations. Steve has been an integral part in the growth of 1800DUILAWS.com, DrunkDrivingDefense.com, DUI-DWI.com, DUIExpungement.com, The DUI Report Magazine and the birth of many other marketing projects soon to be under way. Steve’s innovative ideas make him the “go to guy” in all areas and he always comes up with something by thinking out of the box to continue to grow the ROI of any organization that he belongs to or is creating marketing campaigns for. |
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Angie Rupert
Director of Marketing and Public Relations
Angie oversees public relations and marketing needs for all of Legal Brand Marketing’s clients. She graduated from Kansas State University with a bachelor’s degree in journalism and received her law degree from Loyola Law School. She is a member of the California State Bar and the Legal Marketing Association. Why is legal marketing important to law firms? “Lawyers are brilliant, busy people. They're so busy working for their current clients that they don't always have time to get new clients. This is where legal marketing comes into play. We create marketing, advertising and public relations campaigns to get the attorneys new business. That way, they can focus on what they do best!” |
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Janice Ferguson
National Account Manager
Janice Ferguson is the National Account Manager and Legal Office Consultant for Legal Brand Marketing. She is currently in charge of office consulting and training for the entire United States. She has helped many Legal Brand Marketing clients to achieve their business goals and improve office efficiency.
Janice’s experience with attorneys and legal business development is expansive. She has more than 13 years working with lawyers to help them get more clients. For more than four years, Janice worked as a Judicial Program Specialist in Cobb County, Georgia. She worked with judges, prosecutors and defense attorneys to coordinate trials, motions and court hearings. In that capacity, she won two customer service awards including Customer Service Specialist of the Year. In addition, she was voted top employee out of 4,400 employees.
After working at Cobb County, Janice managed the largest DUI firm in GA for six years. While managing the firm, her efforts tripled the growth of the business. In addition to attracting more clients, Janice coordinated seminars for attorneys, trained all the staff in the office and across the U.S., Some of the attorneys who have used Janice’s expertise include Larry Taylor, Vic Carmody, Reese Joye and Andrew Mishlove.
“Attorneys are very busy professionals -- one of my goals is to get them busier. Legal Brand Marketing is truly a legal business solutions company. We have solutions for all areas within your practice; from logos to business cards, from websites to magazines, from attorney education to support staff training. I like being able to find a solution for the attorneys, no matter how great or how small. I love our slogan, “You have questions? We have answers.” It’s a great feeling to make a difference in a law firm’s future.”
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Erik Brown
Webmaster
Erik works on webmaster tasks including domain and hosting matters. He also has extensive experience with web design, html work, link campaigns and SEO optimization. He specializes in organic optimization of sites for Yahoo and Google. In addition to his work experience he has a 3D Animation degree from the Art Institute of Atlanta. Why is legal marketing important to law firms? “Internet marketing is so new and is growing exponentially compared to the older forms of marketing. It is so important to stay on top of the new techniques to really take advantage of one of the most effective methods of marketing.” |
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Vernon Stanley
MIS Manager
Vernon sets up networks and provides consultations on network security. He graduated from the University of California, San Diego with a B.A. in Psychology. While attending UCSD he also completed advanced courses in Mathematics and Computer Science. Vernon is a Microsoft certified systems engineer and a network security project consultant for HIPAA compliance. He has extensive experience with troubleshooting for desktops, networks, servers and printers. Vernon is also trained in desktop and server backup systems. Why is legal marketing important for law firms? “Legal marketing is important to established or new law firms that are interested in developing their business with fresh ideas and approaches to the legal market.” |
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Judy Pollock
Legal Secretary
Legal Secretary Judy Pollock has more than three decades of secretarial experience in the legal and medical fields. Judy assists attorneys at the Kavinoky Law Firm with transcription and correspondence and contributes to the creation of The DUI Report, a magazine published by the Kavinoky Law Firm that outlines drivers’ rights after a DUI arrest. She also contributes to 1800DUILAWS.com, a nationwide network of drunk driving attorneys founded by Darren Kavinoky. Judy received her bachelor’s degree from California State University, Northridge. |
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Kerri Graver
Writer
Kerri Graver is a member of our writing staff. She received her B.A. in Political Science from the University of California, San Diego and her law degree from Pepperdine University. She is a member in good standing with the California State Bar. Before joining our team, Kerri was a Los Angeles Deputy City Attorney. That experience allows her to write her articles with first-hand knowledge about our criminal justice system and with a personal understanding of what it takes to professionally and successfully represent a client. |
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Allison Rushton
SEO content specialist
Allison Rushton has worked as a professional writer since graduating from Kansas State University in 2001. She began her career as a newspaper journalist in Nebraska, where she primarily covered government and business news. In 2003 she moved to Florida, where she worked as a copywriter for several advertising agencies, including an Internet marketing company that specialized in search engine optimization. Now she resides in the Los Angeles area, where she continues to write, as well as freelance on film projects. |
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Andrea Cavanaugh
SEO Content Manager
Andrea Cavanaugh oversees content creation and search-engine optimization for our websites. Andrea was a police and courts reporter for several Southern California news organizations before joining our team, and gained an acute understanding of the legal system from the standpoint of both the defense and prosecution. She earned her B.A. degree in history from California State University, San Marcos.
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Cylia Villegas
Marketing Assistant
Cylia handles miscellaneous incoming and outgoing tasks of both the everyday and the unusual. She manages State Bar applications as well as maintain clientele database. She graduated from the University of California, Irvine (UCI) with a Bachelor of Arts in Criminology, Law & Society. While at UCI, she became involved in independent research and collecting data for professors. She worked at various law firms under temporary basis until she found a proper home with Legal Brand Marketing where both her administrative and academic skills are best put to use. |
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Darbi Michel
Database Management
Darbi is in charge of database management, contacting clients, billing, and maintaining accounts for all clients across the nation. She manages client contracts, client relations, and phone orders while providing excellent customer service. Darbi continues to sharpen her skills by attending classes at the State University of California, Northridge where she is taking business administration courses with a concentration in finance. She is dedicated to providing Legal Brand Marketing clients with the most acute and innovative bookkeeping so that they understand exactly what they are investing in. |
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